ISM Recap: Best Practices for Stakeholder Engagement
Thursday, May 16th, 2013
(Today’s guest post is by Jim Brozny, Fieldglass’ account services director.)
I recently co-presented with one of our customers, Jon Kesman of Reed Elsevier, at the ISM Conference in Dallas. This large annual event, which is geared toward supply chain management professionals, covered a myriad of topics, and our presentation was part of the Services Procurement track.
During our session, Jon shared Reed Elsevier’s contingent workforce program journey (case study available here). Jon has worked hard to establish a well-run, results-oriented program within the framework of Reed Elsevier’s corporate culture. I see Jon and his team’s willingness to engage early and often with their stakeholders as a major key to the company’s successful program. For Reed Elsevier, stakeholders included everyone from HR, finance, legal and IT to the hiring managers and the C-suite.
Engaging all these groups is the first step in a carefully thought-out program plan. Having the support of these folks to enable proper change management is step two. Kicking off your program planning and implementation in this way will always be the fastest and most effective way to achieve results, proven when Jon and his team launched the program in the US, and then again a few years later in the UK. Gareth Druce, professional services director for Reed Elsevier, shared in detail how the company was able to successfully expand the program into the UK during a webinar last month.


Over the last seven years with